Vista Higher Learning Privacy Policy

Our Privacy Policy has changed effective January 28, 2021. Please review and familiarize yourself with these changes.

Privacy Policy Applicable to:

Vista Higher Learning Website ( and (the “VHL Site”).

Vista Higher Learning, Inc. (“Vista Higher Learning”, "VHL", “we”, “us”, or “our”) is committed to protecting your privacy through compliance with this privacy policy (this “Privacy Policy”).  This Privacy Policy explains our policies and practices with respect to the information you entrust to us when you use the VHL Site (defined below).


What this Policy Covers

Please note that this Privacy Policy applies solely to our online information gathering and dissemination practices in connection with the VHL Site, and does not apply to any of our practices conducted offline or any information-gathering and dissemination practices in connection with the use of our services platform website, VHL Central, the privacy policy for which may be viewed at

Information We Collect

You do not have to provide personally identifiable information to access or use the Website. However, to take full advantage of the Website, you may choose to furnish us with personally identifiable information through the Website. For example, if you create an account, contact us through the website “Contact us” form, or subscribe to our emails, you will be asked to provide your contact information (such as name, email address, and phone number). We will only collect such information through the Site when you provide it to us voluntarily.

Vista Higher Learning is pleased to offer students through the VHL Site the opportunity to order learning materials directly from our Vista Higher Learning Store (the “Store”) ( or If you make a purchase from the Store, it will be processed by a third party payment processor, Braintree – PayPal, Inc. (“Braintree”), which will collect your credit card information and any other information required to process your transaction, such as name, email address, shipping address, and billing address with its third party payment processor. Vista Higher Learning urges you to review Braintree’s Privacy Policy Statement. (See Vista Higher Learning is not responsible for Braintree’s privacy and security practices.


Automatically Collected Information

Certain identifying information is automatically collected when you visit the VHL Site, including the IP address from which the VHL Site is accessed. We may collect identifying information that allows us to track the number of visitors we receive and the way they navigate through the VHL Site, as more fully described below in the section entitled “Use of Cookies and Website Information”.

We may use IP addresses and anonymous demographic information in the aggregate to share with advertisers and market researchers, and to improve the design of the VHL Site to better serve our customers and otherwise for Vista Higher Learning business purposes. While it may be possible to correlate this information to particular individuals, we do not generally do so. We may share this aggregated information with other third parties. We reserve the right to analyze anonymous demographic information or otherwise correlate it to particular individuals in order to investigate potentially unlawful conduct and/or breaches of this Privacy Policy. For example, we may report to appropriate school and law enforcement authorities any IP addresses and correlated email address that is associated with multiple unsuccessful code redemption attempts.


Use of Cookies and Website Information

Like many commercial websites, we use standard "cookie" technology and web server logs to collect information about how the VHL Site is used. Cookies are small pieces of data that are stored by your web browser on your hard drive. Cookies allow our web servers to recognize the computers used to access the VHL Site. Cookies allow you to move from page to page within the VHL Site by remembering the information about the entire session. Information gathered through cookies and by our web server logs may include your IP address, the date and time of your visit, the pages viewed, time spent on the VHL Sites, and the address of any website from which a hyperlink was clicked to arrive at the VHL Site. We may also use cookies to monitor traffic, improve the VHL Site and make it easier for and/or relevant to your use.

You may occasionally get cookies from companies advertising on our behalf. We do not control those cookies and they are not subject to this cookie policy.

You have the ability to accept or decline cookies. Most web browsers automatically accept cookies, but, if you prefer, you can usually modify your browser setting to decline cookies. For more information on cookies and how to disable them, you can consult the information provided by the Interactive Advertising Bureau at

We may also use web beacons or flash cookies. A web beacon or flash cookie (also known as “action tags”, “tracer tags”, or “single-pixel gifs”) is an invisible graphic on a web page that is programmed only to collect Non-Personal Information about your use of a given website. We do not collect Personal Information, such as names, e-mail addresses and phone numbers through such web beacons without your express permission.

We may use third-party web analytics services on the VHL Site, such as Google Analytics. These services help us analyze how visitors use the Site. The information collected for this purpose (including your IP address and other information collected by automated means) will be disclosed to or collected directly by these service providers. To learn more about opting out of these activities, visit:

Through the VHL Site we do not collect information that would be deemed educational records or student information under Family Educational Rights and Privacy Act.


How We Use the Information We Collect

Vista Higher Learning may use the information we collect for our legitimate interests and business purposes, including to process your requests and transactions, personalize the types of information you receive from Vista Higher Learning, assess trends in your use of the VHL Site or purchases of products or services, develop content and functionality that helps us better serve your needs, and improve the service and products we provide, or for any other reason with your express consent.

We may also use the information we collect through the VHL Site to offer or furnish additional products and services, such as training opportunities and updates, and engage in advertising and marketing activities. You may opt-out of receiving these messages. The following options are available to opt-out of receiving these messages:

  • Send email to: 
  • Send written correspondence to:
    • Vista Higher Learning
    • Attn: Marketing Services
      500 Boylston Street
      Suite 620, Boston, MA 02116
  • By using the “unsubscribe” link on any emailed correspondence from Vista Higher Learning

Disclosures of Information to Third Parties

We may share personal information with affiliates and other third parties that assist us in providing our services or products or otherwise responding to your requests or orders, including but not limited to our technical support services, including Zendesk (“Zendesk”) and Jira (“Jira”), and providers, including AltaVista ("AltaVista") and OneLink ("OneLink"). These third party service providers may request information from or about you in order to provide you the service or technical support that you request. These providers have agreed to abide by Vista Higher Learning's Privacy Policy.

Vista Higher Learning may transfer any information collected through your use of the VHL Site, including but not limited to personal information, to an affiliate or third party as part of a transfer of business assets or reorganization of its business.

Vista Higher Learning may also release personal information collected through your use of the VHL site in special cases in order to comply with requests from law enforcement and government agencies, to protect Vista Higher Learning’s rights and to protect customers and others and otherwise as permitted or required by law. We may do so when we believe in good faith that disclosing this information is otherwise necessary or advisable, including, for instance, to identify, contact, or bring legal action against someone who may be causing injury to or interfering with the rights or property of Vista Higher Learning, another user, a school with whom any user is associated, or anyone else that could be harmed by such activities. This includes reporting unsuccessful code redemption attempts and other related information to appropriate school and law enforcement authorities.

For the avoidance of doubt, Vista Higher Learning will not provide any third party with any personally identifiable information collected through your use of the VHL Site for purposes of engaging in targeted advertising. However, Vista Higher Learning may disclose aggregated, anonymized user information or statistics in order to describe the VHL Site to prospective partners, advertisers, and other third parties, and for other lawful business purposes.


We will retain information collected through the VHL Site, including personal data that we process on behalf of a customer, for as long as your account is active or as needed to provide you services. We may also retain this information as necessary to comply with company policy, legal obligations, resolve disputes, or enforce our agreements.

User Name and Password Information

If you lose or forget your login information, you may contact us and ask us to change your password to a temporary password. You authorize us to, upon request, send your login information to your email address of record. This means that if you give someone else access to your email, they might have access to your account.

Access and Changes to Your Personal Information

You or your parent or legal guardian may review or correct your personally identifiable information collected through your use of the VHL Site or to delete your VHL Site account. You may also ask us to stop collecting or using some or all of your personally identifiable information. However, please be aware that this may limit or prevent your future use of the VHL Site.

To do this, please contact Vista Higher Learning Technical Support using the contact information provided in the “Contact” section at the end of this Privacy Policy. To protect your privacy and security, we may require you to take certain steps or provide additional information to verify your identity before we provide any information or make any corrections.

Individuals Located in the State of California: Your Choices

If you are a resident of the State of California, click here for additional information regarding your rights and choices under the California Consumer Privacy Act of 2018.

Individuals Located in the European Union: Your Choices

If you are a resident of the European Union or provide Personal Information through this website while located in the European Union, click here for additional information affecting your rights and choices under the GDPR.

Links to Other Sites

Vista Higher Learning may provide links to other websites for your convenience. Vista Higher Learning does not endorse and is not responsible for any third party websites, products, services or business practices. Vista Higher Learning assumes no responsibility for the privacy or security of information you provide to any third party through linked websites or any other means. We urge you to review the privacy policy of any website that you visit.

International Transfer of Data

For visitors using the VHL Website from outside the United Stated, any data you submit to VHL may be transferred to and stored in VHL’s or its affiliate or vendor’s servers, which may be located in the United States, or parts of the world other than the country in which you are located when using the VHL Website. By using the VHL Website you hereby expressly consent to any information or personal data collected through use of the VHL website to be transferred to and stored in the United States. When we transfer your information to recipient in other countries, we will protect that information as described in this Privacy Policy and will comply with applicable legal requirements.

Username and Passcodes

Users must keep their VHL Site user names and passwords private and may not share them with any third party, even on a temporary basis. Vista Higher Learning cannot be responsible for unauthorized access to accounts gained through use of user names and passwords obtained from the authorized user. If you suspect that your password has been compromised, please contact Vista Higher Leaning immediately.

Use of VHL Websites by Children under the Age of 13

The VHL Site is not intended for children under the age of 13, and Vista Higher Learning does not intentionally collect personal information from children under 13. If you have reason to believe that we have collected personal information from someone under 13 years of age, please let us know.

Changes to Our Privacy Policy

Vista Higher Learning reserves the right, in its sole discretion, to change, modify, add or remove this Privacy Policy in whole or in part, at any time. Changes will be effective when notice of such change is posted at Your continued use of the VHL Site or any other products or services offered by Vista Higher Learning after any changes are posted will be considered acceptance of those changes. By using the VHL Site and any other products or services offered by Vista Higher Learning, you agree that you have reviewed, understand and accept this Privacy Policy, and that Vista Higher Learning may collect and use your information as set forth below. If you do not agree to the terms of this Privacy Policy, please do not use the VHL Site. Unless otherwise agreed in writing by Vista Higher Learning, the data collected on the VHL Site belongs exclusively to Vista Higher Learning, and Vista Higher Learning is solely responsible for creating and maintaining this policy.

Contact Vista Higher Learning

If you have any questions or concerns about Vista Higher Learning's use of non-public personal information or about this Privacy Policy, please contact Vista Higher Learning at:

Vista Higher Learning:
500 Boylston Street
Suite 620
Boston, MA 02116


[email protected]


Vista Higher Learning takes concerns about privacy and use of personal information seriously, and will reply as quickly as reasonably possible to any report of concern.


Last Updated January 28, 2021

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